I am a London-Based Designer + Photographer
who is obsessed with Detail.

My work Collects + Connects,
Objects + Space.

To create experiences that are
Memorable + Enjoyable.

RETAIL
INTERIOR
FURNITURE
INDUSTRIAL
STRATEGIC



Design.

Justin Bramwell is a multi-faceted designer with experience in luxury retail + lifestyle interiors.

Specialising in product + spatial design that engages the senses with tactile stories.

Scroll down for a timeline of professional + personal work from the last decade.

DESIGN EXPERIENCE

Curiouser and curiouser!

Lewis Carroll
(Alice’s Adventures in Wonderland)

Global Store Design
2020 - present

Leading Innovation + Development at the British fragrance and lifestyle brand.

I currently lead Global Store Design initiatives and special projects at Jo Malone London, a brand renowned for elegant colognes, candles and bath & body products.

I design new retail fixtures and formats to enhance the JML store experience. From fragrance Discovery Tables to seating, sinks, lighting and wall treatments.

The store environment is inspired by late-Georgian architecture and London Townhouses. Each fixture and finish is an extension of the brand’s creative home at 52 Gloucester Place.

Every customer touch point is designed to enhance the storytelling of each scent. The types of Innovation & Development projects range from small fragrance riser and display tables.

To entire one-off concept stores like JML Royal Exchange. This space tests a new palette of materials and fixings inspired by loft apartments, bars and private member’s clubs. It aims to elevate the Men’s product offering and steer future creative direction.

The role helps to evolve the global physical presence of the brand. It aims to keep the brand ahead of the current retail landscape and provide enchanting moments for fragrance discovery.

I wanted to be considered a good craftsman.
I wanted my dresses to be constructed like buildings…

Christian Dior

Retail Design
2015 - 2020

Design and project management of luxury concessions in UK + Ireland.

Dior beauty is the makeup, fragrance and skincare line of the French fashion house. I designed concession areas for customers to discover the rich heritage, high quality ingredients and exceptional luxury of Dior cosmetics.

I designed large concept spaces including the national rollout of Dior Backstage Studio: a premium makeup experience that captures the pre-show energy of the Dior catwalk.

I was also challenged in condensing the brand offering onto small formats. I led the design strategy for a low-cost modular concept that allowed for flexible and adaptable layouts.

My time at the brand was during the peak of an acceleration plan for the UK + Ireland. I achieved over 60 unique sites, 10 Studios and the rollout of 50+ small formats.

Have nothing in your house that you do not know to be useful, or believe to be beautiful.

William Morris.

Kitchen Design
2013 - 2015

Simple furniture, beautifully made by a renowned design-led manufacturer.

deVOL are designers + makers specialising in handmade English furniture. I held a customer-facing role, preparing room layouts and kitchen plans for deVOL’s cabinetry.

Meetings were held at beautiful showrooms in Leicestershire and London and I helped guide customers through details of the plan and the curated finishes and materials.

At deVOL I learned about the beauty of simplicity and authenticity. The role helped me investigate deeper customer needs and design living spaces that will be loved for many years.

PROJECTS

@jbramagram

Instagram
2013 - present

A personal portal of products, experiences and photography.

My Instagram feed curates objects that inspire me. From records + sneakers to the things I carry on me every day. These products are carefully selected and loved for their design or associated memory.

But I’m more active on Instagram Stories where I highlight my photography of art, design, sneakers, records, London and other places.

Content on IG Stories is only visible for 24 hours. It’s a great platform for me to diarise my photography and bookmark the things that inspire me.

ON PAPER

An offline hard copy of online stories.
2022 - present

A self-published mini newspaper of content taken from Instagram Stories.

ON PAPER is my printed journal of content from Instagram. It’s a more permanent platform to catalogue objects, spaces and design references.

A few years ago, social media took a toll on my mental health and I took a break to clear my head. I found creating a newspaper provided a great offline experience to curate and form an archive I could hold.

Each issue showcases a handful of photo stories, amazing spaces and exhibitions.
It's a perfect shot of inspo for a coffee break and a place to get my thoughts down on paper.

ON PAPER was originally made for friends + family.
It is now stocked online, in magazine boutiques, retailers and coffee shops around London. 

CONTACT

Please get in touch for
info / questions / opportunities / collabs / commissions.